What You Get When You Work With Me

Strategy Before Showings

I’ll help you define the right target (budget, timing, must-haves, and trade-offs) so we don’t waste weekends chasing homes that don’t truly fit.

A Strong Position in Any Market

From offer structure to conditions, closing dates, and negotiation strategy, I’ll help you look prepared and credible, so sellers take you seriously.

Clarity Through the Details

I’ll guide you through pricing, inspections, status certificates (condos), and the fine print, so you feel informed, not overwhelmed.

Finding the Right Home

(Without Missing the Right One)

Once you’re pre-qualified and clear on your price range, I’ll help you identify homes that match your lifestyle, your needs, and your long-term plan—not just what looks good online.

Using real-time market data and advanced search tools, I’ll make sure you:

• See the right listings fast (and don’t miss new opportunities)

• Understand true value (not just list price)

• Know what’s worth acting on—and what to skip

Your 6-Step Buying Plan

Set Your Budget

Step 1

Start with mortgage pre-approval (or confirm your cash plan). This gives you a clear range, expected payments, and the confidence to act quickly when the right home appears.

Outline Your Objectives

Step 2

Let’s get clear on what matters most:

  • Why you’re buying (and what success looks like)
  • Your timeline to move
  • "Must-haves” vs “nice-to-haves”
  • Neighbourhood priorities
  • How long do you expect to own the home

Understand the Market

Step 3

Before you fall in love with a home, you should understand the playing field:

  • Active vs sold pricing (what homes are actually selling for)
  • Timing, seasonality, and competition
  • Offer strategies that fit the market you’re buying into

Create Your Personalized Search

Step 4

I’ll build a tailored search that fits your goals and keeps you ahead:

  • Custom filters (price, size, style, neighbourhood)

  • New listing + price change alerts

  • A shortlist/collection for your favourites

  • Off-market and coming-soon awareness when available

Tour Properties (With a Purpose)

Step 5

We’ll tour efficiently and strategically, so you’re not just viewing homes, you’re evaluating them. I’ll point out value, risk, resale factors, and negotiation leverage.

Know the Timeline (So Nothing Surprises You)

Step 6

From financing to inspections and closing logistics, the buying process moves in stages. I’ll keep you organized and clear on what’s next at every step.

Real Estate Done Right

Calm guidance. Smart decisions. Strong outcomes.

From financing and property evaluation to inspections and negotiations, I’ll guide you through the full purchase process with a focus on clarity, risk reduction, and results—so your buying experience feels structured, not stressful.

The Ultimate Buyer's Guide

FREE INSTANT DOWNLOAD!

Buying a home involves dozens of decisions, some obvious, some easy to miss. This guide lays it out clearly, including a practical timeline you can follow step-by-step.

What you’ll get:

• The full buying timeline (from pre-approval to closing day)

• Checklist for showings, offers, and conditions

• Key risks to watch for (condos + freeholds)

• A simple plan to stay organized and confident

Get Instant Access

Buyer's Guide Form

Your information is kept confidential. No spam, just helpful guidance and clear next steps if/when you want them

Buyer FAQs

Q: Do I need a mortgage pre-approval before we start?

A: It’s strongly recommended. It helps you shop with confidence and strengthens your position when it’s time to offer.

Q: How do we know what a home is really worth?

A: We’ll compare recent sold data, current competition, and the home’s features/condition to estimate fair value, not just list price.

Q: What if I’m buying a condo?

A: I’ll guide you through status certificate review, building evaluation, and key condo-specific risks.


Q: Can you help me buy discreetly?

A: Yes. If privacy matters, we can take a more discreet approach to viewings, communication, and offer strategy.

Q: Do you help with neighbourhood selection?

A: Absolutely. We’ll match lifestyle + commuting needs to the right areas, then narrow based on value and inventory.

Q: How do I get alerts for new listings?

A: I can set up a personalized search with real-time notifications based on your exact criteria.

What Fred's Clients Say

Real Stories, Real Experiences

I had an excellent experience working with Fred. He was professional, responsive, and genuinely cared about finding the right property for my wife and I. His market knowledge and attention to detail made the entire process smooth and stress-free. Fred is also a great negotiator and knows the fine line to walk in order to get the right deal for you. Highly recommend Fred if you’re looking for a top-tier real estate agent in the GTA!

Chris C.

Fred is incredibly attentive, professional, and knowledgeable. He never made us feel rushed and was always happy to answer any questions we had along the way. This was by far the most positive experience we've had working with a real estate agent. We truly appreciated his support throughout the process and wouldn’t hesitate to work with him again in the future. Thank you, Fred!

Emily T.

I have had the pleasure of working with Fred Renna on multiple occasions, and each time he has exceeded my expectations. His loyalty and commitment to his clients are second to none. Fred’s honesty and integrity have earned him my trust, and I would highly recommend him to anyone looking to buy or sell real estate in Toronto or the GTA.

Kathy F.

I’ve dealt with Fred for many years and he's someone who is professional, insightful and truly enthusiastic about real estate. Above all, he is trustworthy and extremely dependable. I highly recommend him as he is one of the best real estate agents in Toronto.

Nick L.

When you first meet Fred, it’s evident he loves everything real estate. His passion for the business radiates throughout and it translates into a gratifying real estate experience.

Sandy S.

Very impressed! It will be hard to find another agent with a list of credentials as impressive as Fred’s. You are in really good hands with him.

Aleshia C.

This website may only be used by consumers that have a bona fide interest in the purchase, sale, or lease of real estate of the type being offered via the website. The data relating to real estate on this website comes in part from the MLS® Reciprocity program of the PropTx MLS®. The data is deemed reliable but is not guaranteed to be accurate.